Gen Z teenagers frequently watch and remember YouTube ads
Gen Z teenagers frequently watch and remember YouTube ads. Now, YouTube is the preferred platform for teens, with nearly 80% tuning in for videos.
September 2023
ZoomInfo & The Trade Desk: Easing B2B Programmatic Advertising
Database software firm ZoomInfo is collaborating with demand-side platform (DSP) The Trade Desk. This partnership will empower B2B marketers to purchase ads programmatically, offering more expansive and precise targeting options, all in the pursuit of increased revenue. ZoomInfo is renowned for its B2B database, which holds extensive contact details and business-related data. After acquiring DSP …
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In the dynamic landscape of the 21st century, where the lines between technology and advertising blur, we proudly introduce AdNetworker Dot Com – your one-stop destination for everything you need to know in the world of AdTech, MarTech, and Digital Advertising/Marketing. Why AdNetworker? As the digital ecosystem evolves, so do the methods, strategies, and technologies that …