CPA Calculator

Cost Per Acquisition (CPA) is a metric that measures the average cost an advertiser pays for each specified acquisition or specific action, such as a sale, or form submission. CPA helps businesses determine the return on their advertising investment (ROI) by dividing the total cost of a campaign by the number of conversions it generated. It’s commonly used to assess the profitability of online advertising campaigns and to optimize marketing strategies for greater cost efficiency.

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